The Industrial Group’s Beverage Packaging unit Naturepak exhibits at “DJAZAGRO” – The Industrial Group The Industrial Group

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April 10, 2017

The Industrial Group’s Beverage Packaging unit Naturepak exhibits at “DJAZAGRO”


The Industrial Group’s Beverage Packaging unit “Naturepak” is exhibiting at “DJAZAGRO”; North Africa’s biggest and most prominent Trade Show for Agriculture and Food Production. The objective of the participation is to promote the business unit’s premium and innovative packaging solutions to potential new customers in North Africa in an ambitious attempt to grow the business and expand its geographical reach.

At the show, our Beverage Packaging team in Morocco will showcase “Naturepak’s” latest technologies in ‘Gable Top’ packaging systems and machinery and will campaign for the business’s eco-friendly products.

“Algeria is a strategic country to grow our beverage packaging business. The country has an avid consumption of over 3 billion liters of milk annually. While milk packaging was previously dominated with plastic pouches, the change in packaging regulations issued by the Algerian State in 2015 to ban plastic packaging has opened up a window of opportunity that we wish to pursue aggressively. Gable Top packaging is presently in high demand from local farms and dairy producers” explained Hassen Khemiri, Naturepak’s Business Unit Manager in Morocco and the North African region.

“Naturepak’s” gable-top packaging technology provides a guaranteed solution towards preserving freshness, minerals and vitamins, and locking in the great taste for fresh beverage products. The four billboard panels of a gable top package provide a promotional platform for brands to tell their story and get the differentiation they deserve with stunning visual appeal.  In addition Gable Top packaging is in complete harmony with nature, every part of the carton is recyclable, and made from renewable materials. We expect our participation to trigger considerable interest to our products and services and bring us serious opportunities to materialize” added Khemiri.

Established in 2002 as a joint venture between The Industrial Group Ltd. and global paperboard liquid packaging leader, Evergreen-Packaging, “Naturepak” serves dairies, beverage and dry foods customers in the Greater Middle East, Africa and India Subcontinent regions.

Mr. Hassen Khemiri, Business Unit Manager, and Mr. Reda Kadiri, Sales Manager will be present at the show to receive your visits and queries. Feel free to visit us in Hall 1 / Stand J 027.

The exhibition is taking place at SAFEX Exhibition Park in Algeria from April 10th until the 13th, 2017.


About Evergreen:
Evergreen is a global leader in creating fiber based packaging solutions to deliver product freshness and brand distinction. Evergreen Packaging is a vertically integrated packaging company delivering total solutions of barrier paperboard, technical expertise, equipment and service.

Headquartered in Memphis, USA, Evergreen has production facilities in 8 countries employing over 4500 people. In 2015, Evergreen posted sales of $ 1.5 billion.

About The Industrial Group:

The Industrial Group is an innovative manufacturing concern in the fields of Packaging, Specialty Chemicals and Food Flavors. Headquartered in Dubai, the Group operates several high end bespoke plants, technology centers and product development labs across the Kingdom of Saudi Arabia, Egypt, and Morocco with end results that make their way into almost every household in the greater Middle East and the Indian Sub-Continent regions.

Our products have high demand on a daily basis, reaching the typical household and enhancing the quality of life of the end users, supported by our manufacturing facilities and distribution centers spread throughout the region.

Our long-term focus and commitment to those segments give us a strong platform for sustainable growth.

Contact Details:

Beverage Packaging Casablanca – Morocco

Hassen Khemiri

Business Unit  Manager

783, Parc Industriel Sapino – 27 000 Nouaceur, Casablanca, Morocco 

T: +212 5 22 01 40 28, M: +212 6 77 53 03 95

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